Liat Ben-Zur is a transformative technology leader, board director, and AI strategist who has driven billions in growth at Microsoft, Philips, and Qualcomm. As CEO of LBZ Advisory, she turns AI disruption into competitive advantage for global companies. Recently named "Most Influential AI Advisor Driving AI Powered Growth Strategies" by Enterprise World, she guides boards and executive teams through strategic adoption, governance, and operational transformation.

At Microsoft, Liat was the force behind the world’s first commercial GPT-4 launch with Bing. As Corporate Vice President, she doubled Microsoft’s M365 consumer subscriptions, reversed Edge’s market share decline, and grew Microsoft’s consumer business from $6B to $13B in just four years. At Philips, she redefined the company’s digital health vision, launching 30+ connected products as SVP of Digital Transformation. And at Qualcomm, she built the IoT ecosystem from scratch—scaling its developer network to over 1,000 partners.

Through LBZ Advisory, she develops AI-first strategies and governance frameworks for leaders across healthcare, genomics, enterprise SaaS, automotive, hospitality, retail, and social impact. Liat helps companies cut through AI pilot fatigue and internal resistance to deliver real business outcomes. Liat currently serves on the boards of Talkspace (NASDAQ: TALK), Compass Group PLC (LSE: CPG), and Splashtop, advising on AI strategy and governance. She also serves on the Advisory Boards for Concord Music Group and Synd.io.

Liat’s insights on AI and leadership appear in WSJ, Forbes, and her site liatbenzur.com. She holds six patents, a BSEE from UC Davis (Magna Cum Laude), and an MBA from UCLA Anderson (High Distinction). Named one of Inspiring Fifty’s Most Inspirational Women in Tech and 7 Rising Stars of Wireless, Liat brings both deep tech fluency and a boardroom-tested perspective to today’s AI conversation.